TONIC15 PRESS

DAZED

Mugwort, SPF patches and spatulas: These are big trends of K-Beauty 2.0

“The biggest misconception is the ten-step skincare routine,” says Jin Kwon. “In the international market, people think of the ten-step skincare routine to be Korean. It never existed in Korea, actually.”

GRAZIA

THE PROBLEM: BURNT SCALP
While you might be diligent with the SPF elsewhere, it’s easy to forget your hairline and parting. If you have, Jin Kwon, founder of Korean beauty website TONIC15, recommends applying a coat of ALOE VERA directly to your scalp. Leave it overnight so it can work its calming, anti-inflammatory benefits and rinse the next morning.

SHEERLUXE

10 BEAUTY BUYS UNDER £10
One Thing Green Tea Serum: "Formulated with eight types of hyaluronic acid, this serum will hydrate your skin on a deeper level. Supporting natural collagen production and improving the skin’s elasticity, this will keep your complexion looking youthful with regular use."

CITIZEN FEMME

THE BEAUTY HAUL DIARIES
Korean beauty company, TONIC15, came about from founder Jin Kwon’s attempt to establish balance in her life by dedicating 15-minutes to ‘me time’ every day.

SHEERLUXE

THE BEST NEW BEAUTY BUYS FOR DECEMBER
Aromatica Orange Cleansing Sherbet : "Struggle to remove stubborn mascara at the end of the day? This cleanser will remove impurities and all traces of make-up. Containing orange peel extract (to balance oil production), canola oil and organic babassu seed oil, the thick sherbet-like texture leaves skin feeling deeply cleansed, moisturised and soft."

SHEERLUXE

THE BEST BEAUTY BUYS OF 2021
Aromatica Orange Cleansing Sherbet : "Struggle to remove stubborn mascara at the end of the day? This cleanser will remove impurities and all traces of make-up. Containing orange peel extract (to balance oil production), canola oil and organic babassu seed oil, the thick sherbet-like texture leaves skin feeling deeply cleansed, moisturised and soft."

STYLIST

"The Beigic Refining Hand Wash contains walnut shell, a natural scrub that softens skin, together with coffee bean oil to keep hands hydrated. It’s scented with a mandarin and bergamot fragrance. Beigic Refreshing Hand Wash is formulated with hyaluronic acid and is geared towards hydration."

EVENING STANDARD MAGAZINE

"It's also your go-to for the most lost-in-translation product names. From Eco Your Skin Spot Care Drip to Thank You Farmer Sun Project Water SunCream, it can be found on new K-beauty site TONIC15."

BUSTLE

"New retailer TONIC15 is bringing a curated edit of the very best in Korean beauty to the UK…including items from brands like Thank You Farmer and Dear Klairs."

Condé Nast Traveler MAGAZINE

"TONIC15 KOREA: THE STORY, THE VIBE, THE MUST-HAVE"

REFINERY29 MAGAZINE

"How To Shop Luxury Korean Skincare Minus The Extortionate Delivery Charge"

GLAMOUR MAGAZINE

"This is K-Beauty 2.0: The 15-minute 'slow beauty' regime for amazing skin & a boosted mood"

GLAMOUR MAGAZINE

"I tried this bestselling K Beauty cleansing foam and it's the best thing I've put on my face"

GLAMOUR MAGAZINE

"K Beauty 2.0 is here and it's going to be the best thing that's happened to your skincare regime"

AnOther MAGAZINE

"The Korean Beauty Brand Paring Things Back with Cactus Oil"